Online Marketing Archives - Page 2 of 3 - Hotel Link Solutions

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  • Do You Need Technology To Run Your Hotel?

    In today’s day and age, every business needs to be ahead of the game to keep up with today’s travelers. But with so many software options available, hoteliers need to be careful of selecting the technology that helps them attain their business goals. Here are 3 questions every hotelier should ask before selecting the technology […]

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  • How to Increase Your Hotel Occupancy

    What is hotel occupancy rate? Occupancy rate refers to the percentage of occupied rooms compared to the total amount of available rooms in your hotel. To calculate, simply divide the total number of rooms occupied by the total number of rooms available times 100. Why is it important to know your occupancy rate? Your property’s […]

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  • Hotel Online Marketing: How social are you with your hotel guest?

    Social media has changed the way we connect, engage, and communicate with our guest. Staying connected with them is important to keep the relationship going even after they have left. You can encourage this relationship by asking them to follow your hotel on their favourite social media – Facebook Inspire with useful content  Travellers use Facebook for fun, inspiration, and quite often […]

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  • Hotel Online Marketing: Where should you invest your efforts?

    Most hotels are putting an effort into competing with their “frenemies” – the Online Travel Agencies (or OTAs). OTAs claim between 10-20% commission on bookings, and they are the source of almost two-thirds of all online bookings. What can hotels do? Small to medium independent hotels, with their limited resources, can improve profit by increasing […]

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  • Hotel Map Marketing: How to add my hotel to Google Maps?

    Adding your hotel’s location on Google Maps is a MUST if you want your guests to find your hotel. In this day and age of GPS, Waze, Uber and location marketing – your hotel can’t afford to be unsearchable in these platforms. Here is a quick 3 step process for adding your hotel on google […]

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